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There are a number of steps you can take with a number of low-cost suggestions made below:


Talk to your Local Tourism Association about what they can offer and perhaps, see if you can join! Check with your local Council or Visitor Information Centre for details.

There are a number of steps you can take yourself to build relationships and partnerships with the tourism industry.

  1. Check out accommodation providers near you. See if they have a website which highlights Local Things to See & Do and get listed. You can have an open day or get together to show a number what you do. If you are holding such an event you should invite others such as the volunteers that may work in the local Visitor Information Centre.
  2. See if there are operators that you can partner or package with. These may be other arts-related or could be different package with an accommodation provider to give their guests a discount or a special tour or activity.
  3. If you have a flyer see if others will display your flyer, you may have to reciprocate. If you don’t have a flyer this maybe something package with other like operators.
  4. Explore relationships with local cafes, community hubs and gathering points to see who will display your flyers or event posters.
  5. Establish a relationship with your community paper and make sure you keep them informed of any change, new addition or special event you may be offering.


As the tourism agency for the North Coast region, Destination North Coast work with stakeholders to drive, coordinate and support the sustainable management and development of tourism across the region. DNC helps to sustainably grow the North Coast visitor economy supporting the NSW Government’s goal of doubling overnight visitor expenditure by the year 2020.

For more information contact:

Gabby Brown
Regional Tourism Development Manager,
North Coast Inc. Lord Howe Island
Phone: +61 2 9931 1148


State & National

Each year Destination NSW’s consumer website attracts millions of visits from consumers seeking travel information and booking assistance. The site channels up to a million active sales leads directly to thousands of NSW tourism businesses. Your event or attraction can be part of this exposure.

Before operators can tap into this source of business they need to register their products and services on the Australian Tourism Data Warehouse (ATDW) that feeds product information to Australia’s official travel websites.

This is an excellent and FREE opportunity to get your product into the market place and all it takes is for you to GET CONNECTED.  To register go to

Once registered you will get the chance to submit a 50 to 150-word description and high-quality images which you can keep updated.

Note: Membership of Get Connected is required for funding opportunities such as the Regional Flagship grants.

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Arts Mid North Coast acknowledge the Aboriginal and Torres Strait Islander peoples as the First Australians and Traditional Custodians.

We live and work across the traditional lands of the Gumbaynggirr, Dunghutti/Thunghutti and Biripi Nations on the Mid North Coast of NSW.

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